Karate USA

Business/Industry
Karate Instruction / Karate School

Background

Craig Johnson owner of Karate USA, began martial arts in 1982.  He earned his black belt in 1986.  According to peers, parents, and students, Craig is one of the most inspirational and experienced instructors in Northeastern Wisconsin.  He was able to take his passion and expertise and open a martial arts school in Green Bay.  In martial arts, timing is everyting; As it was with us.  We started Alex, our son just a few weeks before Craig was seeking a local web designer.  We started chatting one day after class.  Since Craig wanted more than just an informational website, he decided to work with us to design and develop a custom built website that would provide his students with something they could use on a daily basis.  By working with N.E.W Results, LLC Craig was able to combine his ideas with our expertise.

Solution
We started by listening to Craig.  He told us about his karate school, how it works, why students came there, and what he liked about other websites he visited on the Internet.  We were also asked to work with his existing graphic designer to come up with a design that would be consistent with his marketing materials. Teresa Kennedy turned out to be very easy to work with.... and fast.  She and I tossed around a few ideas and came up with the design in just a few hours.

With the layout and design complete, we moved on to functionality.  Reviewing the requirements showed that we needed three websites in one; a front end for guests, a members only area for students, and an admin area just for Craig.  The members only area is what sets him apart from the competition.  For reasons of international karate security we cannot tell you the list of  features.  You don't want to mess with the triple diamond black belts that enforce the law.  In any case, we can say that we created exactly what Craig needed and his students love it.

Results
Karate USA was built to specifications and the students love it.  It is easy to navigate and update.  Craig considers his site to be cutting-edge. Once you've seen how it works, I'm sure would agree... Since launching the website, Craig has been able to better market his school and stand out from the competition. 

If you would like to stand out from the competition and have a website that your customers actually use, then maybe it's the right timing for you to call N.E.W. Results, LLC.  We offer website design, development, and hosting for business all over the country... not just in Northeastern Wisconsin. Give us a call or pass along our information to someone you know that could benefit from meeting us.  Thanks!